{"title":"Hojicha","description":"\u003cp\u003eHojicha is a Japanese green tea with a soft and distinctly roasted character. The taste is round and nutty with warm notes of cocoa and a natural sweetness that is clearly different from greener teas such as matcha.\u003cbr\u003e\u003cbr\u003eRoasting gives hojicha its deep color and mild expression. The bitterness is almost completely eliminated and the caffeine content is naturally reduced. The result is a calm and balanced tea that is appreciated both day and night.\u003cbr\u003e\u003c\/p\u003e","products":[{"product_id":"hojicha","title":"Hojicha","description":"\u003cp\u003eThis tea has a lovely, round and nutty character. Perfect both cold and hot. \u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003eCold brewed hojicha\u003c\/strong\u003e tastes quite different compared to hot — and that's actually where it really shines.\u003c\/p\u003e  \u003cp\u003eMild and round – much less bitterness than hot hojicha\u003cbr\u003eNutty and roasted – clear notes of roasted nuts, a bit like hazelnut or toasted rice\u003cbr\u003eLight sweetness – almost caramel or honey tones without being truly sweet\u003cbr\u003eFresh and soft – cooling, almost “clean” finish\u003c\/p\u003e  \u003cp\u003eAn unusual tea, as it is roasted over hot coals. The leaves change colour to reddish brown and the flavour takes on a very roasted and nutty tone. The process is said to have originated in Kyoto around 1920. The flavour is light and at the same time very roasted, without bitterness. This tea has a lovely, round and nutty character. \u003c\/p\u003e  \u003cdiv style=\"display: none;\"\u003e\u003cbr\u003e\u003c\/div\u003e","brand":"The Tea Centre of Stockholm","offers":[{"title":"100g","offer_id":40544337821748,"sku":"2011","price":89.0,"currency_code":"SEK","in_stock":true},{"title":"250g","offer_id":40544337854516,"sku":"2012","price":199.0,"currency_code":"SEK","in_stock":true},{"title":"500g","offer_id":40544337887284,"sku":"2013","price":349.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0590\/0812\/2932\/files\/hojicha-2337723.jpg?v=1769510355"},{"product_id":"matcha-chasen","title":"Match whisk Bamboo","description":"\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eBamboo whisk to achieve the smooth frothy consistency of your Matcha.\u003c\/span\u003e","brand":"The Tea Centre of Stockholm","offers":[{"title":"Default Title","offer_id":40544338804788,"sku":"220","price":199.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0590\/0812\/2932\/files\/matcha-chasen-9627056.png?v=1765535117"},{"product_id":"matchamatt-chashaku","title":"Match measures Chashaku","description":"\u003cp\u003eIn Japanese, \u0026quot;chashaku\u0026quot; translates to \u0026quot;teaspoon.\u0026quot; The chashaku was originally a Chinese innovation. It was originally intended as a common, general-purpose dispensing spoon. Early chashakus were made of metal and ivory, or some combination of the two. When the design was introduced to Japan during the Muromachi period (circa 14th and 15th centuries), it was used specifically as a tea powder spoon. However, ivory was too fragile and metal spoons were too wide.\u003cbr\u003e\u003cbr\u003eSince then, chashakus have evolved from other types of wood. However, most common chashakus are made from bamboo. In terms of design, they are made from a narrow piece carved from bamboo.\u003c\/p\u003e  \u003cdiv style=\"display: none;\"\u003e\u003c\/div\u003e","brand":"The Tea Centre of Stockholm","offers":[{"title":"Default Title","offer_id":40544338837556,"sku":"230","price":59.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0590\/0812\/2932\/files\/matchamatt-chashaku-8141118.png?v=1765535058"},{"product_id":"chawan-hikaru","title":"Chawan \"Hikaru\"","description":"\u003cp\u003eChawan \u0026quot;Hikaru” is a glazed ceramic matcha bowl, handmade in Japan for preparing and serving matcha tea. A chawan is central to the Japanese tea ceremony, but also indispensable for those who want to enjoy matcha in the best way in everyday life. The bowl's round shape and smooth interior make it easy to use a bamboo whisk (*chasen*) to create a soft, even foam, while the high rim prevents splashing and provides a pleasant drinking experience. The ceramic retains heat naturally and highlights the tea's complex flavor nuances.\u003c\/p\u003e  \u003cp\u003eThe name \u003cem\u003eHikaru\u003c\/em\u003e means “to shine” and is reflected in the shiny glaze that contrasts the intense green color of the matcha. \u003cem\u003eKohura\u003c\/em\u003e refers to the dark tone that gives the bowl its elegant character. The combination of function and aesthetics makes this matcha bowl equally suitable for traditional tea ceremonies as for modern matcha preparation. With Chawan “Hikaru” you get an authentic and durable utensil that elevates the entire experience of Japanese matcha tea.\u003cbr\u003e\u003c\/p\u003e  \u003cdiv style=\"display: none;\"\u003e\u003cbr\u003e\u003c\/div\u003e","brand":"The Tea Centre of Stockholm","offers":[{"title":"Default Title","offer_id":40544338903092,"sku":"241","price":349.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0590\/0812\/2932\/files\/chawan-hikaru-kohura-6655414.jpg?v=1765535068"},{"product_id":"hojicha-pulver","title":"Hojicha Powder 200g","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eHojicha powder is a gently roasted Japanese green tea that is now becoming increasingly popular in Scandinavian tea culture. It has a soft and warming taste with roasted notes, a hint of cocoa and a natural sweetness. \u003cbr\u003e\u003cbr\u003eThe taste is distinctly different from matcha, which is fresher and greener in character. For many who try hojicha for the first time, it feels both homely and interesting at the same time.\u003c\/p\u003e  \u003ch3\u003e  \u003cmeta charset=\"utf-8\"\u003eTraditional hojicha\u003c\/h3\u003e  \u003cp\u003eHojicha is usually drunk as whole roasted tea leaves. The leaves are roasted over high heat until they take on a deep chocolate brown color and a round, smooth flavor. The roasting removes most of the bitterness and naturally lowers the caffeine content, making classic hojicha a popular evening tea in many Japanese homes.\u003cbr\u003e\u003cbr\u003eWhen brewed in the traditional way, hojicha takes on a warm brown color and a mild, roasted aroma with a soothing and soft accordion.\u003cbr\u003e\u003c\/p\u003e","brand":"The Tea Centre of Stockholm","offers":[{"title":"200g","offer_id":52536246796625,"sku":"2282","price":279.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0590\/0812\/2932\/files\/hojicha-pulver-200g-5384721.jpg?v=1769173038"},{"product_id":"chawan-nami","title":"Chawan \"Nami\"","description":"\u003cp\u003eChawan “Nami” is a glazed ceramic matcha bowl, handmade in Japan for preparing and serving matcha tea. A chawan is central to the Japanese tea ceremony, but also indispensable for those who want to enjoy matcha in the best way in everyday life. The bowl’s round shape and smooth interior make it easy to use a bamboo whisk (*chasen*) to create a soft, even foam, while the high rim prevents splashing and provides a pleasant drinking experience. The ceramic retains heat naturally and highlights the tea’s complex flavor nuances.\u003c\/p\u003e","brand":"The Tea Centre of Stockholm","offers":[{"title":"Default Title","offer_id":52584430993745,"sku":"243","price":349.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0590\/0812\/2932\/files\/chawan-nami-2396384.jpg?v=1765534940"},{"product_id":"chasen-kusenaoshi-vispstall","title":"Chasen Kusenaoshi - Whisk stand","description":"\u003cp style=\"font-weight: 400;\"\u003e\u003cspan\u003eExperience the true essence of Japanese tea culture with our exclusive Kusenaoshi. Crafted with precision and traditional artistry, this elegant accessory is a must-have addition to any matcha connoisseur's collection.\u003c\/span\u003e\u003c\/p\u003e  \u003cp style=\"font-weight: 400;\"\u003e\u003cspan\u003eKusenaoshi, meaning \u0026quot;tea whisk stand,\u0026quot; serves as the perfect companion to your beloved Chasen (tea whisk). Its purpose is twofold: to protect and preserve the delicate shape of your Chasen, and to enhance the overall aesthetics of your tea ceremony.\u003c\/span\u003e\u003c\/p\u003e  \u003cp style=\"font-weight: 400;\"\u003e\u003cspan\u003eHandcrafted by skilled artisans, each Kusenaoshi is carefully carved from high-quality bamboo. Its smooth curves and minimalist design embody the principles of simplicity and harmony deeply rooted in Japanese culture. The natural beauty of bamboo adds a touch of authenticity and peace to your tea experience.\u003c\/span\u003e\u003c\/p\u003e  \u003cp style=\"font-weight: 400;\"\u003e\u003cspan\u003eUsing the Kusenaoshi is simple. After whisking your matcha tea to perfection, gently rinse the Chasen with warm water. Then gently place it inside the Kusenaoshi and let the whisk spikes embrace the whisking base. The Kusenaoshi ensures that your Chasen dries evenly, preventing deformation and extending its lifespan.\u003c\/span\u003e\u003c\/p\u003e  \u003cp style=\"font-weight: 400;\"\u003e\u003cspan\u003eKusenaoshi not only preserves the integrity of your Chasen, but also becomes a captivating centerpiece during your tea ceremony.\u003c\/span\u003e\u003c\/p\u003e","brand":"The Tea Centre of Stockholm","offers":[{"title":"Edge","offer_id":52584646377809,"sku":"240","price":149.0,"currency_code":"SEK","in_stock":true},{"title":"Ed","offer_id":52584646410577,"sku":"241","price":149.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0590\/0812\/2932\/files\/chasen-kusenaoshi-vispstall-2949313.jpg?v=1767110429"}],"url":"https:\/\/www.theteacentrestockholm.com\/collections\/hojicha.oembed","provider":"The Tea Centre of Stockholm","version":"1.0","type":"link"}